CRM is a business tool, that can be useful to all businesses regardless of size.

This is because pre sales-sales-post sales cycle are the same for each company and sector. Normally the activities of Marketing, Sales and After Sales are handled with different tools such as Excel sheets, mail programs, local databases. Not to mention the customer management paper: Post-it on the screens, folder, message boards and so on. Organization of data so incoherent and inconsistent application makes it very difficult if not impossible, to keep track of customers, their acquisition and the economic return of your marketing campaigns.

Another consequence of customer information scattered in multiple archive, is the total absence of recovering a historical activities, precluding the possibility of a serious program of visits and the services we provide to our customers. Successful management of customer needs, therefore, that the Marketing, Sales and After Sales are all connected to each other compared to a common object that is the client.

CRM solutions we have proposed vast community of developers to support, making it very competitive with proprietary software to far higher cost. After a phase of installation, startup and customization you can count on a web platform that will facilitate the delicate phase of the acquisition, management and customer loyalty.